Primed by Aman Health Care Services, Sukh Initiative - a multi-donor funded, family planning and reproductive health project – was implemented through a consortium of local and international organizations. The project provided family planning coverage to a selected one million underserved peri-urban population of the city of Karachi in Sindh. It aimed at increasing modern contraceptive prevalence rate by 15 percentage points. The project was envisioned to empower families to access contraception by increasing knowledge and improving quality of services and expanding the basket of choices, contributing to the goals of Family Planning 2020.
Sukh Initiative was launched as the first urban family planning project of Pakistan in November 2013. The project adopted multi-pronged approach to achieve its objective in five years, including the door-to-door services by Community Health Workers and Lady Health Workers, as well as the provision of quality Family Planning/Reproductive Health services both at public and private health care facilities. The project engaged with youth (12-16 years) both at community and secondary school levels to mentor them for responsible adulthood through life skills based education. A round-the-clock availability of Youth and Family Planning (FP) helpline service provided counselling and referrals in addition to a follow-up mechanism.
Center, through a partnership agreement, lead the strategic communication component of Sukh Initiative, both in terms of contributing towards the overall program objective and to support external communication activities.
