Bright Start Song

Roshan

The song promotes indigenised solutions to local problems and communal support and harmony in overcoming barriers to accessing health care services, especially for improving mother and child health.

The music video “Roshan” was released in 2016 and sung by Ali Zafar & Sanam Marvi

Music Video “Paiman”

Paiman

The song promotes the responsibility of family members especially of husband for providing extra care to a pregnant woman with the aim of insuring an improved maternal and neonate outcomes.

The song is by Shafqat Amanat Ali and was released in 2008

Music Video “Maa”

Maa

The song portrays the story of a boy whose mother died giving him birth due to unpreparedness and how he spent his childhood and adulthood trying to imagine how she looked and how he lost the love.

The music video “Maa” was released in 2010 and sung by Wajih Akhtar

Music Video “Zindagi”

Zindagi

The song promotes the responsibility of family members for providing extra care to a newborn with the aim of insuring an improved neonate and child outcomes.

The music video by Sajjad Ali was released in 2009