Seasonal Influenza Awareness Campaign for World Health Organization’s Regional Office for the Eastern Mediterranean

The overall goal of the project is to assist the World Health Organization Office for Eastern Mediterranean region in its efforts to improve preventive knowledge and vaccination practices related to influenza. The project entails designing, developing and delivering English language communication campaign on seasonal influenza.

Duration: 0.25 Years
Coverage: Eastern Mediterranean Region
Donor: World Health Organization's Regional Office for the Eastern Mediterranean
Focus: Seasonal Influenza
Key Results and Achievements

Under the project, campaign material is developed and messages are framed according to three key audience groups, namely general public, high-risk individuals and health workers. The material development also included placement of Arabic and French translation.

Selected Media Products
  1. An animation-based infomercial series on prevention and protection from seasonal influenza
  2. A poster series on prevention and protection from seasonal influenza
  3. Giveaway material carrying messages on prevention from seasonal influenza
  4. A brochure on seasonal influenza
Selected Publications
Brochure
Simple actions can save you from Influenza - Brochure
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Factsheet
Facts on influenza speak louder than words - Factsheet
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Posters
Simple actions can prevent seasonal influenza - Poster Series
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Further Information

Center for Communication Programs Pakistan is a sister organization of Johns Hopkins Center for Communication Programs based in Baltimore, Maryland and registered in Pakistan as a nongovernmental and nonprofit organization under the Societies Act XXI of 1860.
You can learn more about the worldwide network of Johns Hopkins Center for Communication Programs by visiting: CCP Worldwide Network