Center’s Executive Director Dr. Atif Ikram Butt made a guest appearance on the morning show transmission of ATV – Mehekti Morning. This engagement is part of a larger Bright Star Movement. The central song of this movement, which is performed by renowned Pakistani singers Ali Zafar and Sanam Marvi, was also played during the show. The song highlights the issue of Mother and Child Health which is a major health concern in Pakistan. Atif not only spoke about health issues in detail but also highlighted solutions.